Social Media make Brands Digital Marketing easy

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Social media is a boost for Digital Marketing. Facebook, Instagram, Twitter, Snapchat, Pinterest are the platforms that allow marketers to post their content and reach their target audience. It generates leads and allows marketers gauge the engagement, likes and shares of their brand. In the earlier days, marketers had to wait to release an ad […]

Importance of Content in Digital Strategy

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A campaign is given life through its content. If the content doesn’t justify the campaign, all efforts would go down the drain. It is not an easy job! Sending out messages to ensure the correct audience encounters the right message is very tough. Digital strategy requires a varied approach. Since digital has come into being […]